Dreamcaster
D
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e
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m
c
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The
first
AI
powered
blind
comentary
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About
A
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Cameron Black was born completely blind. He was also born with a dream: To be a sports broadcaster. Over the course of a year, we created a new language. To let Cameron understand basketball through haptics, spatial audio and refreshable braille. Then, Cameron did the impossible. Commentate Game 3 of the NBA Playoffs. Adding a new meaning to Michelob ULTRA’s mantra: It’s Only Worth It If You Enjoy It.
Cameron
Black
was
born
completely
blind.
He
was
also
born
with
a
dream:
To
be
a
sports
broadcaster.
Over
the
course
of
a
year,
we
created
a
new
language.
To
let
Cameron
understand
basketball
through
haptics,
spatial
audio
and
refreshable
braille.
Then,
Cameron
did
the
impossible.
Commentate
Game
3
of
the
NBA
Playoffs.
Adding
a
new
meaning
to
Michelob
ULTRA’s
mantra:
It’s
Only
Worth
It
If
You
Enjoy
It.
EMMY®
for
Outstanding
Digital
Innovation
EMMY®
for
Outstanding
Short
Documentary
Cannes
Grand
Prix,
Cannes
Gold,
9
Cannes
Lions,
3
One
Show
Grand
Prix,
30
One
Show
Pencils,
3
Yellow
D&AD
Pencils,
15
D&AD
Pencils,
3
Grand
Clios,
33
Clios,
17
ADC
Cubes,
3
ADC
Grand
Prix,
5
Gold
Andy’s,
18
LIA
Awards,
Ad
Age
A.I.
Idea
of
The
Year,
Tech film
T
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c
h
f
i
l
m
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The run of show
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u
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o
f
s
h
o
w
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